Who is “Lake Dad Daryl?” Customer Avatar Canvas with Scott Cunningham
Learn more about your Customer Avatar Canvas in our new and improved eCommerce Marketing Mastery course:
One of the core concepts we teach in this certification is mastering your customer avatar canvas! You need to build a profile of your perfect customer segment, and identify everything that they have in common! Lake Dad Daryl is one of Scott’s customer avatars, putting a name to his client’s perfect customer!
With this course, we kept out all the distractions and stripped it down to the precise ingredients and steps needed to launch a sales-generating eCommerce campaign, stuff that would take years to master through trial and error without proper guidance. We will be helping build your campaign using specific strategies along 8 stages of your customer journey, to ensure you are moving your customer from someone who has never heard of your products, to someone who tells all their friends about how your products changed their life.
Scott is the Founder and CEO of Social Lite, a Shopify Partner sales and marketing agency that has helped hundreds of Shopify merchants around the globe scale their revenue with Facebook Ads, Google Ads, email marketing, and Conversion Rate Optimization (CRO). Scott is one of our three subject matter experts who will be teaching this course.
The all new “Become A Certified Ecommerce Marketing Master” course launches June 11, 2022! Sign up for early access here:
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